Searchisms > Search Engine Optimization > Personalisation

Tag: Personalisation

Wednesday (March 21st, 2007)

Personalized Paid Search and Tracking Long and Short Term Interests -- SEO by the SEA

Blogged on March 21st, 2007, 3:30 am | 1 year 9 months ago
Details of a Yahoo! patent for using searchers' search history (sites clicked on, actions carried out on a site, bookmarks, etc.) to drive contextual advertising. Exactly the same types of info could be used to drive organic results as well

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Wednesday (March 7th, 2007)

Google Personalized Search, Google Bookmarks & Link Building

Blogged on March 7th, 2007, 1:57 am | 1 year 10 months ago
Article by Eric Ward on how Google may scan users' social bookmarking habits to influence personalised search. Get those Google Bookmark chicklets on your site now!

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Monday (March 5th, 2007)

Google's Matt Cutts on Personalization and the Future of SEO

Blogged on March 5th, 2007, 7:10 am | 1 year 10 months ago
Interesting interview on personalisation, localisation and the future of search. Essentially, get to know what your user wants, deliver it, and you should be fine!

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Friday (January 26th, 2007)

What Communities Does Your Site Belong In? : SEO Book.com

Blogged on January 26th, 2007, 7:30 am | 1 year 11 months ago
Aaron Wall writes about how he feels that engines will start looking at communities, and sites' relevance to the network they are in, to rank results. Personalisation, here we come...

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