Searchisms explores the "what" and "how" of Internet search.
Blogged on January 16th, 2008, 9:23 am | 11 months 21 days ago
Aaron Wall's review of the MS keyword research tool
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Blogged on August 27th, 2007, 11:19 am | 1 year 4 months ago
"Will Google apply bonus points to your organic rankings if you spend money on their paid listings?" The simple answer is no. Despite this, one of the best ways to increase your organic traffic is to start an aggressive PPC campaign.
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Blogged on July 20th, 2007, 11:11 am | 1 year 5 months ago
Allows you to set the geography and doesn’t apply the personalized results or the click-fraud tech. You see what most people see on their first search within the parameters that you enter.
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Blogged on July 2nd, 2007, 4:54 am | 1 year 6 months ago
Use a macro for all the keywords in a single ad group and have your Adwords ad echo the search keywords for a higher PPC (and thus a better Quality Score)
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Blogged on August 4th, 2006, 5:53 am | 2 years 5 months ago
From Search Day article
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